# Net Promoter Score (NPS) The Net Promoter Score (NPS) is a widely-used metric for gauging customer loyalty and satisfaction. Design managers can use NPS to measure the impact of design changes on the overall customer experience. A rising NPS may indicate that recent design improvements have successfully addressed user needs, contributing to customer retention and growth, key strategic outcomes for any organisation. #### Further Reading {% embed url="" %} --- # Agent Instructions: Querying This Documentation If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question. Perform an HTTP GET request on the current page URL with the `ask` query parameter: ``` GET https://www.designreference.xyz/leadership/strategy/customer-insights/net-promoter-score-nps.md?ask= ``` The question should be specific, self-contained, and written in natural language. The response will contain a direct answer to the question and relevant excerpts and sources from the documentation. Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.