Design Reference
⌘Ctrlk
GitBook Assistant
GitBook Assistant
GitBook Assistant
Good afternoon

I'm here to help you with the docs.

⌘Ctrli
AI Based on your context
Design Reference
  • Welcome
    • Overview
    • Discovery
    • Ideation
    • Testing
    • Overview
    • UX Laws & Principles
      • Behaviour
      • Concepts & Models
      • Foundations
      • Interaction
      • Psychology
        • Availability Heuristic
        • Halo Effect
        • Miller's Law
        • Paradox of the Active User
        • Persuasive Design
        • Serial Position Effect
        • Von Restorff Effect
        • Yerkes-Dodson Law
        • Zeigarnik Effect
    • Universal
    • Overview
    • Leadership Foundations
    • Managing People
    • Meetings
    • Strategy
    • Process
    • Documents
    • AI
    • Resources
Powered by GitBook
  1. Cognitive Tools
  2. UX Laws & Principles

Psychology

Scientific findings on memory, perception, and cognitive biases.

Availability HeuristicHalo EffectMiller's LawParadox of the Active UserPersuasive DesignSerial Position EffectVon Restorff EffectYerkes-Dodson LawZeigarnik Effect
PreviousUniform ConnectednessNextAvailability Heuristic

Last updated 8 months ago